Comic Strips

Sure: that's a SKU and not the product name.

From LG's own website:

The name of the product is:

34" Curved UltraGear™ QHD HDR 10 160Hz Monitor with Tilt/Height Adjustable Stand

But since 34" curved monitors are a dime a dozen and the full name listing all the specs is a freaking mouthful, it winds up being referred to it by the SKU to help differentiate it.

The 34WP60C-B is apparently the same monitor, but without speakers and a different stand.

This isn't Apple where there is only 1 macbook pro each year and you can differentiate with a "M4" or "2024" on it. every year, LG releases 100 different monitors, some of which have VERY similar specs. If they gave them all names, the names would be meaningless except for to differentiate the models. "LG UltraGear Megashark" offers no details, and only serves to make it memorable and google-able.

34GP63A-B isn't memorable, but it is google-able to an even better degree (because theres no chance of getting a Terraria Megashark SEO landmine, I hate products that have names like "Cursor", because how the hell am I going to google that).

34 is size, G is "gaming", no idea on P63A, and -B indicates that this is the second revision (there is also a 34GP63A without the -B).

So this is a LG Ultragear 34" monitor.

So you have

• 34 = the diagonal size, which is 34" in this case.
• G = the line of monitors, so G for Ultragear
• P = the year the monitor was made, which is 2021 in this case
• 63 = the placement in the line, bigger number is better
• A = This I can't actually find. I think it's a feature set or possibly where you bought the monitor from. But it's probably just an internal code LG uses.
• B = The color. So yours is black.

I can answer this one for you. That number is not actually the name of the product, but the vendor code or manufacturer SKU.

I've had some experience in how these SKUs come to be for large brands. In a lot of cases the people developing the new models have like a whole list of monitors they could create. Out of these a selection is made for which they will create, which capabilities are good etc. This is done per region and even if the capabilities are exactly the same, it will get a different SKU for the different region. This is important because the labeling could be different, often different plugs and manuals are included. Sometimes different paperwork needs to be filed, so it's important the SKU matches the region. From this list of product SKUs the manufacturer can create for a region local distributors choose which ones they think are good for their market. This can often be hard and different distributors can choose different SKUs (depending on the manufacturer). Out of this list of available SKUs in the channel the shops can select which ones they want to carry. Some shops just carry them all (especially when dropshipping), other shops carefully select which ones they like.

This leads the shops to have seemingly random SKUs and nonsense numbers. But that's because those SKUs were figured out all the way back in step one. Those lists can be huge and all the numbers need to be unique. Normally there is some sort of internal structure used to generate the SKUs. But the end result is just a confusing mess of numbers.

When looking at for example distributor level at what they carry or what is offered, the numbers make a little more sense.

So it isn't ideal, but there is reason to the madness.