this post was submitted on 23 Aug 2023
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141
Van poof! Dutch e-bike maker VanMoof goes bankrupt, leaving riders stranded (www.npr.org)
submitted 1 year ago by [email protected] to c/[email protected]
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The sophisticated bicycle has attracted fans in Europe and the U.S., but repairs under warranty have bled the company of money.

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[–] [email protected] 1 points 1 year ago

Their core market was always the Netherlands. That market is absolutely saturated with bikes. There are more bikes than people in NL. It's not like the US where it's a relatively novel fenomenom with lots of growth opportunities for new markets.