this post was submitted on 15 Mar 2021
36 points (100.0% liked)

Fediverse

18490 readers
43 users here now

A community dedicated to fediverse news and discussion.

Fediverse is a portmanteau of "federation" and "universe".

Getting started on Fediverse;

founded 5 years ago
MODERATORS
 

I'm an advocate for privacy, and anti-censorship(not that I'm a political person, but I personally think that one entity controlling everything could make somewhat of a rat box society), I'm confident that the fediverse platforms would one day be large enough to compete with popular sites like Twitter, Reddit, Youtube, etc. (given enough time for the website design/attractiveness, and user-friendliness, features, etc. to mature. )

But I feel like we won't be achieving that reality anytime soon. at least in my speculations. if you look at the statistics, mastodon is 100x smaller than twitter, and also the fediverse gained almost 25% more users (which is just under a million) which is great but not enough. some viral impact, or a bigger influence is needed to get that number up.

TL;DR, the question; Is there some good ideas, marketing ideas, or anything conventional or non-conventional, that could help us gain more users?

Open to anything, as long as It's possible to do, look outside the box, creative answers are very welcome.

some of the ideas so far;

  • [Dev Project] a Fediverse Game Store, with payment features, etc.

  • [Dev Project] Fediverse Forums Platform

  • [Dev project] making a fediverse search engine

  • [Dev project] ActivityPub Compliant Wordpress (as the First CMS target)

  • [bot] a meme bot for giving user points for reposting fediverse memes.

  • [fediverse feature request] Option to make watermarked image to crosspost.

  • [Community] Fediverse Youtube channel for fediverse related content. (Creator Awards, News, Podcast, and shoutouts to fediverse creators)

  • [Community] our own meme boards (is there something we can use that's similar to 4chan?)

  • [Community] A page for lists of things that people can do to promote the fediverse

  • [Community] A page for a detailed-comparison of Fediverse platforms and Corporate platforms, to serve as a guide to the developers of Fediverse. more info

  • [Microblogging] user experience related Improvements, etc. see thread

Tags; [Community] [Dev Project] [Bot] [feature request] ...

edit: I'm going to start a community organization based on this... if you have ideas for the name of our community, please post it here; https://lemmy.ml/post/56996

Thank you all for your input, I'll try to summarize what we just discussed later, also thank you for participating in this discussion, I'll have some of the ideas put into motion in the near future.

please continue posting your ideas here if you have some, maybe something useful can come up for the community to use

top 50 comments
sorted by: hot top controversial new old
[–] [email protected] 14 points 4 years ago (1 children)

Focus local, not global. Get your friends, family and other locals to join the fediverse. Make it relevant in your community. Comprehend why your peers benefit from the fediverse and create rhetorics that can convince them. Make the process of giving it a shot as easy as possible. Dont trust that they are going to figure it out themselves. People might like the idea of the fediverse, but they have a life to deal with as well.

[–] [email protected] 4 points 4 years ago* (last edited 4 years ago) (1 children)

my goal isn't to make people I know use the fediverse, It's the opposite. and It's going to be pretty hard for people to convince those to use the fediverse. since everyone is used to using the same old stuff.

I disagree on focusing locally, I'll respect your opinion though.

[–] [email protected] 6 points 4 years ago (1 children)

If you dont believe that everyday people can be convinced, then you should also forfeit the idea that it can become mainstream.

[–] [email protected] 4 points 4 years ago* (last edited 4 years ago) (1 children)

I do still believe that people can be convinced, in fact I did succeed on making people use the matrix to talk to me. It's a solution if you want specifically people around you to use the fediverse. but not focusing globally is still a mistake. since globally people have more creative ways to promote the fediverse

[–] [email protected] 5 points 4 years ago (2 children)

I want to agree with @[email protected], but also I think that there is no right or wrong. What works works.

Convincing friends & family only works to a degree. Some people I wouldn't even try to talk about stuff like this, let them come to you if they ever want to know about software freedom or privacy, they already know that you care. But some people will be perfect on the fediverse or on a nextcloud instance, lemmy whatever. Not all of these at once.

Then wait a year or so and more people in your periphery will suddenly ask about stuff etc, because they see that the other "not so much into technology" people like it.

To get "global attention", open-source projects need the difficult stuff that are hard to get and get right as a project, like a really good UI, more convenience than the opposition etc.

[–] [email protected] 2 points 4 years ago* (last edited 4 years ago) (2 children)

Convincing friends & family only works to a degree. Some people I wouldn't even try to talk about stuff like this, let them come to you if they ever want to know about software freedom or privacy, they already know that you care.

This is right on — trying to directly advocate or persuade users doesn’t seem a great approach at this point in time, but putting information out there in a way that is easy to find and clearly outlines some benefits may allow more to adopt on their own terms.

On another hand, if Thomas Friedman or Oprah or Elon started publishing on an activitypub instance, perhaps a whatsapp style migration could happen, but I don’t think (and somewhat hope) the fediverse is suited for a public who has come expecting the benefits of centralised mass sensationalism when they’ll find something that requires a little effort to enjoy.

Like you said, let them come. If they ever want to know more about what they’ve heard in the more global, less preachy campaign they will know what is available.

load more comments (2 replies)
load more comments (1 replies)
[–] [email protected] 13 points 4 years ago (1 children)

A not-buggy mastadon phone app would be good. As far as marketing, Crossposting lemmy links etc. to popular platforms could help. Or even one of those watermarks like tiktok and reddit do, so if something is shared outside the platform people know where it came from.

[–] [email protected] 6 points 4 years ago (1 children)

A watermark is actually a good idea.

Crossposting... I think we should make a movement or something similar "make the fediverse more popular", should have it's own website and community, It's kind of a work honestly if people had to do this stuff alone.

I'm sure the devs at mastodon are working hard.

[–] [email protected] 4 points 4 years ago (1 children)

everything starts with a good name:

  • fediverse popularity task-force (FPTF)
  • users advertising fediverse services (UAFS)

soemthing like that? Open a sublemmy for it, I'll join and help moderate it.

[–] [email protected] 5 points 4 years ago

coming up with a name is probably not my strong suit. we can go with yours for now.

my first intention if were going that route though, is to first make a comprehensive guide, consisting of what people can generally do to help. the people that wants to contribute more can interact with us in the sublemmy to discuss plans.

[–] [email protected] 11 points 4 years ago* (last edited 4 years ago) (1 children)

At the end of the day, you can't solve socioeconomic and political problems with an app. The monopolization of social media is an inherently political problem, and ultimately the only solutions are political in nature. Centralized platforms like Facebook, Reddit, Twitter, and YouTube wield immense power over the way we communicate, and that power is not something that will be surrendered willingly. One might hope that market forces would spur competition, but the past couple decades of tech industry history has only indicated a tendency towards consolidation. Every "promising" upstart company like YouTube, WhatsApp, Twitch, GitHub etc. ultimately succumbs to the Google/Facebook/Microsoft/Amazon blob.

Fediverse platforms like Lemmy, Mastodon, Peertube, Matrix, etc. are great technology. They are the future of the Internet - or at least, they deserve to be. The problem is, the technical details of federation and the implications of software licensing tend to get lost on the vast majority of people who aren't either software engineers or activists. Most people don't seem to care about privacy as long as they can get their memes and talk to grandma. As a pathological Free Software nerd myself, I'd talk to friends and family about how awful Facebook is for years and they'd literally reply "if you've got nothing to hide, you've got nothing to fear."

I've been praying for a long time for decentralized, Free Software social media to take off. I remember the snazzy videos and Kickstarter campaign that launched the Diaspora network ten years ago. I was crushed when it made virtually no inroads into the Facebook monopoly.

The trend as it appears to me is that alternative social media platforms tend to grow the quickest when the monopoly platforms produce exile communities. Mastodon grew to millions of users out of dissatisfaction about the way Twitter was being operated (and then Gab is another story). Platforms like Raddle, Voat, Tildes, Lemmy, Hexbear, and TD.win (ugh) have grown either due to the fact that they were expelled from Reddit, or were so sick of the direction Reddit was heading in they decided to strike it out on their own.

At the end of the day, software is just a tool. Federated social networking is among the most promising tools in the box because federation appears to be the only plausible mechanism to overcoming the network effect, but it is still just a tool. The adoption of federated social networking platforms will be driven primarily by social forces, and I think the best way for us to promote the use of federated social media is to facilitate this process whenever push comes to shove.

[–] [email protected] 4 points 4 years ago

I get all of what you said, but, I don't think we should be so pessimistic about it. if things are depressing, instead of accepting it, you should keep moving forward, and let it be the drive to change what shitty reality is given to people like us.

All it needs is a movement, or a driving force of some passionate people. or even, it would start with just one person, a madman who wants to lead others to an objective that is seemingly close to impossible. It could even be you, I believe anyone with a working brain, even if he's more dumb than anyone in this world, could be the one who solves the world's most complicated problem.

Moreover, there is a few ideas up here that no one on earth has attempted, see the problem? we have too much people not doing anything despite complaining about their problems. less then 1% of us actually make a change.

Well, to make it seem less impossible to some people. these corporate companies are ran by humans like you and me, they have weaknesses and flaws. if even they can do it then why shouldn't we?

one of my favorite quotes;

“Real change is difficult at the beginning. Without the familiar to rely upon, you may not in as much command as you had once been. When things are not going your way, you will start doubting yourself. Stay positive, keep the faith, and keep moving forward – your breakthrough may be just around the corner.”

― Roy T. Bennett

I suggest that we all keep our heads up, and keep trying, until we get there.

[–] [email protected] 10 points 4 years ago (3 children)

I think a major hurdle is that those centralized services have the EASIEST sign up process and the EASIEST find things to follow so that the feed isnt dead or filled with junk. Most processes use phone numbers to find IRL friends, and gather some of the biggest names in various catagories to toss at someone and say "yo, here's some shit to follow".

Can this hurdle be overcome? I think so, as long as there is a committed and active group of people. First, have multiple people host "first-stop" servers for newcomers. This helps to promote the federated method while also making it easy to join without thinking deeply about it. I know there already is a list of servers to join, but when someone is just starting off, it should automatically populate so they don't even see it. There can be an option for someone who understands federation to select their server, but if we are reaching a non-tech audience, we have to understand some people are just not going to care.

Second, the feed. Now, the local/federated timeline is a feed, but the personal feed needs to be worked on too. We need accounts that retoot a lot, have a variety of topics, and some that talk about how mastodon works. I can think of a few already. Now I know that we wanna move away from the like culture, so have these accounts be handled by a group instead of a user only.

Third, make it easy to switch servers or host their own instance. We would hope to move a majority of people off the "first-comer" server. This is a small dev projrct and a major community project since the biggest hurdle there is that people don't wanna pay for hosting or learn how to self-host. Some good projects that mostly manage hosting like Yunohost so its just convincing people that its a good thing.

This is just off the top of my head but I love this discussion happening. Following closely

[–] [email protected] 4 points 4 years ago* (last edited 4 years ago)

so basically this;

  • make a first stop signup Instance so people wouldn't get the the paradox of choice.

( I would ask joinmastodon to avoid said paradox of choice, maybe making a third button for people to just make an account right away)

  • get users to follow topics, two ways;
    • first signup, ask users what topics they're interested in, then proceed to suggest people to follow. or/and
    • make a list (build into mastodon, etc.) of people to follow based on certain topics
  • making it easy for people to switch servers or host their own instance (so they can switch from that first-stop instance)
  • making self-hosting instances easy, like yunohost as an example.
[–] [email protected] 3 points 4 years ago

Second, the feed. Now, the local/federated timeline is a feed, but the personal feed needs to be worked on too. We need accounts that retoot a lot, have a variety of topics, and some that talk about how mastodon works. I can think of a few already. Now I know that we wanna move away from the like culture, so have these accounts be handled by a group instead of a user only.

this would depend on who owns the most followed account based on topics. it might be a group or a user. No one can know for sure. this local feed problem can be solved with your first point, as explained earlier, get them to follow people/things from certain topics.

I'm still thinking of how that feature could be implemented on a federated platform, since it seems like it could be used to feature accounts. that's somewhat a corporate thing to do. maybe we could settle for the most popular/relevant accounts.

[–] [email protected] 2 points 4 years ago (1 children)

Its curious that you are talking on a federated platform, but only mention Mastodon as an example of federated software 🤔

[–] [email protected] 2 points 4 years ago (1 children)

Haha curious indeed (totally unintentional, I love Lemmy and can't wait to see Yunohost add it to their app list!)

Lemmy is just so good, I can't think of anything that needs to be done to get people joining other than letting them know it exists! You two are doing fantastic work here 😁

load more comments (1 replies)
[–] [email protected] 8 points 4 years ago (12 children)

Lemmy is the only fediverse community that works ideally as a "replacement" for reddit through the inherent nature of reddit itself. Mastodon, Pixelfed, Diaspora, Friendica, peertube, Matrix, etc. None of these live up to the requirement to work as a replacement for their respective community.

One of the major problems, i find, is that people actually want some level of spam coming their way, and to spam others. i.e. every artist knows that Twitter is the place to spread your art - and unfortunately, it cannot be done on Mastodon. Mastodon lacks both the community, and the features to highlight art and spread said art to its fans and viewers. Because of the lack of tools to get to your base on the fediverse (for privacy reasons), many people simply cannot jump to the platform without losing the ability to maintain their spread (and income), or the utility they need, in order to continue operating their communities. This is not to mention the problematic nature of how people use things. i.e. Facebook has an atrocious "forum" platform they call "groups", people hate it, but they still opt to use Facebook's groups rather than a proper forum or a reddit/lemmy sub for their community; and this is because they're already on facebook as it is, because everything is on facebook, chat, group interests, shopping, business sites, business support chats, relevant ads, local and otherwise - everything is just there, and people will always take the path of least resistance even if it sort-of sucks (and believe me, i hate it more than most, as i work with facebooks tools daily, and it kills me a bit inside each and every day for how poorly everything works, there is a myriad of bugs, no support from facebook themselves, and half the time things are just down, for weeks at a time, i finally setup my own booking system because the facebook booking system has barely worked all last year - and sadly, leaving facebook for booking means i've lost about 20% of my clients).

Another huge hurdle is to compete with the big names when they have so much money to blow on things that we simply can't. i.e. facebook is huge in third world nations and essentially "the internet", because of privatized ISPs. people can't afford to pay for internet, and because of that facebook has carved a very fine anti-competitive hole for themselves; because, even if you can't afford to pay for internet, you can still browse facebook; as they pay the ISPs to allow people access to facebook for free despite not paying for an internet connection - meaning that people literally use facebook as the internet, finding businesses and tech support, information, share, communicating, hobby communities, calling, chatting, shopping, news, everything and anything. how do you compete with that? you can't, not unless the fediverse somehow had the funds to pay these ISPs free access to the fediverse. and this sadly also means that as long as facebook maintains this massive userbase, facebook is here to stay.

Matrix is another "almost there, but not really". It's a fantastic platform, and it has gotten so very far since its inception, but it has too many bugs for public adoption (users except their platform of choice to 'just work'), and still lacks essential features necessary to compete with Discord/Slack such as hotjoin voice chat, "servers" with "channels" (i know it tried to solve this, but their solution to it sucks), large-scale video conference (they sort-of do this, i guess - but it's far from where it needs to be), and enterprise tools for administration, communication and organizing utility.

Bottom line, if the fediverse wants to succeed, it needs to focus on the tools necessary for communities to maintain a coherent environment. To focus on tools allowing creators to spread their creations. To focus on tools allowing business operations to spread their crap. To focus on tools allowing users to maintain a structured community of interest. And to some how afford to be free without an internet subscription.

load more comments (12 replies)
[–] [email protected] 7 points 4 years ago* (last edited 4 years ago) (1 children)

I'm going to repost this on reddit to see what they think of this. https://old.reddit.com/r/fediverse/comments/m5euuc/question_ideas_for_schemes_to_make_the_fediverse/?ref=share&ref_source=link edit; reddit suspended my account edit; my account probably got deleted, can't sign in at all. I'm going to make a new account later

[–] [email protected] 2 points 4 years ago (1 children)

wow what? did they give any reasons?

[–] [email protected] 2 points 4 years ago* (last edited 4 years ago)

I don't really know, I'll give them the benefit of doubt as of now. I'm sure it was a mistake probably

[–] [email protected] 6 points 4 years ago (2 children)

Lobby WordPress and other publishing platforms to federate all together via ActivityPub?

Imagine that suddenly all WordPress articles and related comments end up in the Fediverse.

[–] [email protected] 3 points 4 years ago (1 children)

that would really blur the line of common social medias and blogs, It's cool to imagine how much people can interact by just using a mastodon account.

I've heard about wordpress activitypub plugin, but alot of people said it was bad. though I'll check again.

[–] [email protected] 4 points 4 years ago (1 children)

The only plugin still supported is extremely basic. I am referring more to something that allows those who have a WordPress blog to follow other blogs or users of the Fediverse, write not only articles but also "notes" (the ActivityPub objects used by microblogging platforms such as Mastodon and Pleroma), reshare and reply to articles and notes by others etc.

I'm pretty sure it's possible with WordPress.

[–] [email protected] 3 points 4 years ago

Noted. WordPress seems like a good target for Fediverse.

[–] [email protected] 6 points 4 years ago (2 children)

I am here to say that being pro privacy and anti-censorship is political.

Maybe your countries parties (if you have democracy) don't align perfectly on that scale, but that doesn't change that.

[–] [email protected] 6 points 4 years ago (1 children)
[–] [email protected] 2 points 4 years ago

yes, exactly

[–] [email protected] 4 points 4 years ago

some would associate someone who is anti-censorship to lean to the other end of the political view (most commonly a leftist). while you're correct, I'm saying it to avoid people mistakenly identifying me as one or the other. since I'm mostly neutral.

personally, I'm doing this because I want more chance of someone stumbling across my works of fiction, it'll be much easier. nothing political, just personal interest.

[–] [email protected] 6 points 4 years ago* (last edited 4 years ago) (1 children)

Without having any real clue how to design or implement it, an equivalent to breakthroughs Google achieved with PageRank, e.g. a decentralised (private, ad-free) search that could pull relevant fediverse results and de-emphasise low-quality content could be a big attractor.

Admittedly, there could be big problems with some centralised search architects deciding what is relevant, but overcoming that would be part of the fediverse value proposition.

There have been some attempts but like this one they sometimes try to incentivise devs with crypto https://medium.com/the-ethereum-name-service/the-first-search-engine-for-the-dweb-ens-ipfs-has-launched-79b9fae7a9dc

It would be remarkable if some great minds some with experience some outside the box came together and solved the problem of how to find, share and engage with valuable content in the fediverse.

[–] [email protected] 5 points 4 years ago

So basically, A search engine, just for searching on the Fediverse? I've never thought of it, this is a really a great idea. this could push more articles and websites to be more compliant with Activitypub.

I'll definitely keep this in my notes.

[–] [email protected] 5 points 4 years ago (1 children)

maybe convince small game developers to use an instance of Lemmy as a type of forum for their games, then of the games get big like valheim just did then that will pull more users who will start to find their way around the fediverse

[–] [email protected] 4 points 4 years ago

speaking of games, I have also some ideas;

we should make a forums platform for said game companies, based on ActivityPub.

or maybe even make a game store you can sign up with fediverse accounts like a "Sign Up with Fediverse"

making the game store themselves a fediverse platform is another crazy idea.

[–] [email protected] 4 points 4 years ago (2 children)

We have to make content creators on the fediverse accessible. A great strength of decentralized services is that they often make it very easy to subscribe through RSS. Regardless of which instance or platform we are using, we can subscribe through RSS. Therefore we don't have to sign up anywhere to keep track of our favourite content creators. We don't even have to worry that the service is discontinued because RSS can be fully self hosted.

We have to normalize RSS. If we do this, we make it easier for the audience to keep track of creators they are fond of. We make it easier for the content creator to pick the platform of their liking, because it is far easier to make their audience subscribe to another feed as opposed to signing up to another service.

How can we normalize RSS?

We have to teach our community how to use RSS. Our friends, family and our aquantances. We need to find the most convenient apps and software. Cross platform, autonomy preserving, libre and gratis. We need to showcase it's strengths. How it makes it easier to pay attention to news. How it makes their friends blogs more accessable. How

Content creators has to ask their followers to follow their RSS feed. The more emphasis, the better. If you ask only to follow RSS, that's the best.

[–] [email protected] 3 points 4 years ago

I doubt most people like to use the rss. they like to use social media because of the interaction with the content creators. I myself use the rss but for anonymity, not interaction. because rss lacks that. also there's no (website) styles built into rss, which is a cool thing if that exists.

(also to point out, this is more like a privacy thing. RSS is It's own thing. nothing to do with the Fediverse.)

thanks for the idea though, I would really like it if more content creators use rss.

load more comments (1 replies)
[–] [email protected] 3 points 4 years ago (2 children)

If news websites, magazines, and blogs (Wordpress, jumla, drupal and other cms) could implement ActivityPub, so that we could subscribe to them and have the feed appear on our fediverse accounts. it will give more incentive for people to switch. This could be a replacement to RSS too.

[–] [email protected] 2 points 4 years ago (1 children)
[–] [email protected] 3 points 4 years ago* (last edited 4 years ago)

You can't have notifications over RSS. Notifications are the unavoidable driving power of social apps these days.

[–] [email protected] 2 points 4 years ago (1 children)

this is out of my range of control though if I'm doing it alone, we could try to nudge those news websites etc, try to convince them that doing this can be great for their websites.

[–] [email protected] 3 points 4 years ago (1 children)

I don't think at this stage of infancy of the Fediverse, putting the effort to convince large news website with millions of viewers a month will work, their viewerbase is bigger than that of all the fediverse projects active monthly users combined.
But convincing CMS developpers of Wordpress, Drupal ,Joomla & al. to implement a compatibility layer with ActivityPub, will help spread the use of the protocol faster. and bring more interoperability, especially considering the huge amount of websites and blog run on top of those CMS(s).

[–] [email protected] 2 points 4 years ago* (last edited 4 years ago) (2 children)

in speculation, how hard is it to implement an ActivityPub compatibility layer? if It's not so simple to make, then we'll probably have to resort to funding the project somehow.

load more comments (2 replies)
[–] [email protected] 3 points 4 years ago (1 children)

@[email protected] as the mod in this community is inactive, and you are posting a lot of good threads and comments, would you like to be a mod here?

[–] [email protected] 3 points 4 years ago (1 children)

what makes you think I make good threads? thanks for the compliment though. if you want to make me a mod here. sure, I'll accept it

[–] [email protected] 3 points 4 years ago (1 children)

You clearly put a lot of thought into them, and managed to receive a lot of valuable comments. I think those some of the most important criteria for a good discussion.

And you're a mod now ;)

[–] [email protected] 4 points 4 years ago (1 children)

I, uhh, don't know what to say, It's all because you made this platform in the first place that I'm here. I don't really talk about anything because not alot of people have the same interests as I am. and I never really got noticed in the online world. it was the same, no one talked to me. but here I found that It's different. I don't even realized it until now because I was on fire when I came here, asking people ideas and stuff.

It's been exciting today to talk with real people again, and everyone is so helpful too. It's for the first time social media made a positive impact. so I can't thank you more, I appreciate it.

[–] [email protected] 4 points 4 years ago (1 children)

Everyone starts somewhere, and I'm glad that its Lemmy for you. And youre welcome, but keep in mind that Lemmy would be nothing without its comunity and its users, we as developers are just as thankful for that.

[–] [email protected] 2 points 3 years ago

@Gwynne I also find your posts very inspiring. I just joined Lemmy and loving it (thanks heaps @nutomic!). Would you like to be co-mod of [email protected] too, Gwynne? See also my related post in your other thread.

load more comments
view more: next ›