This has heavy implications for people in TX that live in areas deemed "competitive" by the PUC (Public Utility Commission) of TX. In other words, the electric utility is ran by 1 or more private entities. The private entities often bill the users using "variable" (market) rates or fixed rates for X period of time.
I found an area in TX that used private companies to manage utilities (McCamey, TX - 79752) [1]. Used the "powertochoose.org" to compare prices and discovered people in this area can pay between 10-20 cents per kWh (kilowatt-hour) as of today. To compare, my electricity is managed by the city and have been paying between 3-5 cents per kWh for the past few years.
[1] https://ftp.puc.texas.gov/public/puct-info/industry/maps/maps/CREZ_Map_Attach_A.pdf