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Logitech CEO Wants to Sell You a Subscription-Based 'Forever Mouse' (gizmodo.com)

submitted 7 months ago by [email protected] to c/[email protected]

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cross-posted from: https://lemmy.world/post/18112704

During a recent episode of The Verge’s Decoder podcast, Logitech CEO Hanneke Faber shed some possible insight into the company’s view on one of its most important products. Saying that “the mouse built this house,” Faber shares the planning behind a Forever Mouse, a premium product that the company hopes will be the last you ever have to buy. There’s also a discussion about a subscription-based service and a deeper focus on AI.

For now, details on a Forever Mouse are thin, but you better believe there will be a catch. The Instant Pot was a product so good that customers rarely needed to buy another one. The company went bankrupt.

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[–] [email protected] 5 points 7 months ago

It's unfortunately very common for companies to increase short term profits by leaning on an old reputation of quality products while cutting costs/quality. In the several quarters before customers catch on it translates into big cost savings...