Oh its worse then that.
Just winning would be bad, but with the popular vote that is a mandate.
Having a clear mandate would be very bad but the house/senate would both need to go red to be able to execute the sort of mandate promised. You know that thing that also happened.
Yeahhhh, maybe treating voters like that was not a great idea. Also I got the impression if they felt safe about voting before, those ads made them reconsider.