this post was submitted on 26 Apr 2025
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Broligarchy Watch

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(neologism, politics) A small group of ultrawealthy men who exert inordinate control or influence within a political structure, particularly while espousing views regarded as anti-democratic, technofascist, and masculinist.

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cross-posted from: https://awful.systems/post/4147895

Recent years have seen the emergence of a second and arguably more powerful “Armageddon Lobby.” It resides in epicenters of power like Silicon Valley and embraces a “secular” vision of humanity’s grand future — though it shares many similarities with traditional religion, including a belief in “God” and the promise of immortality through cryonics. The renowned media theorist Douglas Rushkoff calls this vision “The Mindset,”

Advocates of The Mindset claim that the world as we know it will soon expire. In its ashes, a new era dominated by digital lifeforms — that is, artificial intelligences — will emerge. These beings will stand to us as “gods,” though by merging our brains with AI or “uploading” our minds to computers, we may become gods ourselves: Homo deus — the “human god” — as Yuval Noah Harari puts it. “The most devout holders of The Mindset,” Rushkoff writes in reference to Mark Zuckerberg’s failed “metaverse” project,

seek to go meta on themselves, convert into digital form, and migrate to that realm as robots, artificial intelligences, or mind clones. Once they’re there, living in the digital map rather than the physical territory, they will insulate themselves from what they don’t like through simple omission. … As always, the narrative ends in some form of escape for those rich, smart, or singularly determined enough to take the leap. Mere mortals need not apply.

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