I'm pretty certain they wanted to migrate everyone over to Tasks for a bit there, I got a few reminders to import my Keep lists to it, but for some reason they were struggling with basic feature parity with Keep and it overall didn't really make a whole lot of sense, as it just seemed to be a more complicated tool that struggled to be integrated with voice reminders.
It's impressive to me that the same company that makes Google Maps seems to struggle so much with a basic note taking app
There it is!